Fan Sites

SOURCE CODE FAN SITE #1 http://www.enterthesourcecode.com/

AUDIENCE

• This fansite was created for the soul purpose of the audience finding out more information about the film. According to the uses and gratifications theory it would be used for surveillance purposes - the audience could easily use this to find out who the main characters were and who created the film, and also find out more about the plot. 
• The site was created to suit the films particular target audience - It looks professional yet easy to use, giving you direct and straight information and facts (such as the box office worth and awards that it's been nominated for)
• It attracts the attention of the audience by placing a large official Source Code poster at the top of the page; initially catching your eye. The font at the top is coloured very similar to the poster, along with the the background of the navigation bar to fit in with the theme of sci-fi and to ensure the audience that it is an official fansite.
• It also allows further interaction as there is a link to a 'Sci-fi film festival' event that is very appropriate for the target audience - If people are researching Source Code, we can come to the conclusion that they enjoy Sci-fi and would like to go to such an event.

How does the site represent the film?

The site offers facts and good amounts of detail about the plot of the film. It is obvious that the fan site was made for people whom have already seen Source Code, as it contains spoilers and details that are not given away in the action-packed trailer.

The websites design is quite simplistic which doesn't particularly reflect the film and its complexity as it's more for information than escapism purposes. It's simple in design, as every tab you click on the navigation bar takes you to a new page with near enough the same layout: The image of the poster is always there along with the photo of the cast and a snapshot of the film. This keeps the website looking professional but simplistic.

PROMOTION

The site promotes Source Code in many ways. The first way is by showing the official trailer, allowing potential new audiences to see it and therefore want to watch the film. The second way is that it allows you to share the website or save it (top right), So people can easily share the website with their friends and allow them to take an interest in the film too.