Institution

Institutional Research

TV PROGRAMME: The Jeremy Kyle http://www.itv.com/

The Jeremy Kyle show is a daytime television talk show that has been broadcast on ITV (aka independent television) since July 2005. ITV own a wide range of channels which hold a variety of different genres to suit every audience, and also it's the biggest commercial television network in the UK. ITV isn't owned by one company, but a series of regional companies that provide a regional service. There are 3 companies that own the entire network; ITV, STV and UTV.

ITV is best known for it's soap operas (such as Coronation Street and Emmerdale), sport, and reality TV shows (such as The Only Way Is Essex).

Their website is very high-tech with moving images and links to other channels (ITV2,3,4) and also the catch up alternative of Iplayer. This tells us that it is a very big and modernized company.

FILM: A Cinderella Story  http://www.warnerbros.com/

A Cinderella Story is an 2004 American teen, romantic comedy film. The film stars Hilary Duff, Jennifer Coolidge, Chad Michael Murray and Regina King and was directed by Mark Rosman. 

It is owned by Warner Bros; who are one of the main large film industries, but they also produce television and music entertainment. The brand identity for Warner Bros is that they are very professional and have a wide range of genres of films and other materials, (but this is mostly comedy and family friendly),  but also that they are very successful in the things that they produce.
They are obviously a very wealthy company, as they have produced extremely successful films such as Harry Potter and The Dark Knight. 

MAGAZINE: PICK ME UP http://www.ipcmedia.com/pickmeup
 Pick me up is a British weekly woman's magazine that is published through the IPC media group. IPC media is a consumer magazine and a digital publisher in the United Kingdom,with a large portfolio of selling over 350 million copies per year.Upon viewing the IPC media website, it is clear to see that they are in fact a very wealthy company, owning a wide variety of magazines including 'Now, Marie Claire and TVeasy'. All the magazines that they own tend to be of a cheaper price range, and therefore would probably be aimed at people of lower income.
The fact that Pick Me Up doesn't have it's own website suggests that the company is too large to invest in each of the magazines having a seperate website.